-
1 Ethical Consumer
эк., соц. Этичный потребитель*, "Этикл Консьюмер"* (журнал, который выпускает Ассоциация этичного потребления с 1989 г.; выходит 6 раз в год; содержит путеводитель по самым разным продуктам (от йогурта до банковских услуг), обзорные статьи о деятельности различных корпораций и другие материалы для потребителей)See: -
2 ethical consumer
эк., соц. этичный потребитель (потребитель, который покупает продукты только тех производителей, которые соблюдают определенные этические принципы: заботятся об экологии, не используют потогонного производства и т. п.)See: -
3 Ethical Consumer Research Association
эк., соц., брит. Ассоциация этичного потребления (общественная организация, созданная в 1987 г. для пропаганды идей этичного потребления; выпускает журнал "Этичный потребитель"; финансируется за счет подписки на этот журнал и продажи рекламы на его страницах "этически проверенным" компаниям)See:Англо-русский экономический словарь > Ethical Consumer Research Association
-
4 consumer
сущ.1) эк. потребитель; покупательATTRIBUTES: average 2. 1), 2. 2), conventional 2. 2), end 1. 1), final 1. 1), individual 1. 2), industrial 1. 1), а, loyal 1. 1), potential 2. 2), prospective 2. 2), rational 2. 1), reasonable 2. 1), representative 2. 2), n2, target 3. 1), ultimate 2. 2), n1
British consumers are paying much more than their counterparts in mainland Europe for a wide range of goods. — Британские потребители покупают многие товары по значительно более высокой цене, чем потребители материковой Европы.
Our consumers expect products which are not only delicious (and safe) but which have been produced fairly and ethically. — Наши потребители ожидают таких продуктов, которые не только вкусны и безопасны для здоровья, но еще и были произведены надлежащим образом и в согласии с этическими нормами.
An average consumer for heating in Turkey uses fuel wood at a rate of 0.75 m3 yr. — Среднестатистический потребитель отопления в Турции использует 0,75 м3 в год древесного топлива.
See:average consumer, conventional consumer, disadvantaged consumer, end consumer, end-consumer, fickle consumer, final consumer, green consumers, heat consumer, individual consumer, industrial consumer, interested consumer, intermediate consumer, loyal consumer, manipulated consumer, potential consumer, price-conscious consumer, price-sensitive consumer, prospective consumer, rational consumer, reasonable consumer, representative consumer, savvy consumer, target consumer, ultimate consumer, water consumer, consumer acceptance, consumer account, consumer activist, consumer advertisement, consumer advertising, consumer advisory board, consumer advisory council, consumer advocate, consumer affluence, consumer analysis, consumer anticipations, consumer appeal, consumer attitude, consumer audience, consumer awareness, consumer bank, consumer basket, consumer behaviour, consumer benefit, consumer boom, consumer brochure, consumer budget, consumer business, consumer buying decision, consumer capitalism, consumer choice, consumer clinic, consumer club, consumer commodities, consumer communications, consumer comparison, consumer complaint, consumer confidence, consumer container, consumer cooperation, consumer cooperative, consumer council, consumer credit, consumer culture, consumer debenture, consumer decision making, consumer deficit, consumer delivery, consumer demand, consumer diary, consumer discrimination, consumer durable product, consumer durables, consumer economics, consumer education, consumer effect, consumer electronics, consumer environment, consumer equilibrium, consumer evaluation, consumer expectations, consumer expenditure, consumer favour, consumer feedback, consumer finance company, consumer flow, consumer franchise, consumer fraud, consumer goods, consumer group, consumer guide, consumer habit, consumer impression, consumer income, consumer inertia, consumer information, consumer inquiry, consumer insurance, consumer interest, consumer interview, consumer items, consumer jury, consumer knowledge, consumer language, consumer law, consumer learnings, consumer lease, consumer leasing, consumer legislation, consumer lifestyle, consumer lines, consumer list, consumer loan, consumer lobby, consumer loyalty, consumer magazine, consumer market, consumer marketing, consumer motivation, consumer movement, consumer needs, consumer non-durables, consumer orientation, consumer pack, consumer panel, consumer patronage, consumer perception, consumer personality, consumer policy, consumer population, consumer practice, consumer preferences, consumer premium, consumer pressure, consumer price, consumer products, consumer profile, consumer promotion, consumer properties, consumer protection, consumer psychologist, consumer psychology, consumer publication, consumer purchase, consumer purchaser, consumer rating, consumer reaction, consumer relations, consumer report, consumer research, consumer resistance, consumer response, consumer rights, consumer sale, consumer sales, consumer satisfaction, consumer segment, consumer service, consumer services, consumer setting, consumer shopping, consumer society, consumer sophistication, consumer sovereignty, consumer spending, consumer spendings, consumer study, consumer surplus, consumer survey, consumer tastes, consumer trade practices, consumer trends, consumer use tests, consumer utility, consumer valuation, consumer value, consumer vulnerability, consumer warranty, consumer waste, consumer wealth, consumer welfare, consumer's account, consumers' attitude, consumer's choice, consumer's cooperative, consumer's demand, consumers expenditure, consumer's goods, consumer's indifference curve, consumers market, consumers' market, consumers' panel, consumer's point, consumers' preference, consumers' remedy, consumer's surplus, consumers' surplus, consumer's test, consumer's wants, cost to consumer, price to consumer COMBS: business to consumer, business-to-consumer, business-to-consumer firm, competition for the consumer's dollar, Consumer Credit Act 1974, Consumer Credit Protection Act, Consumer Goods Pricing Act, Consumer Magazine and Agri-Media Rates and Data, Consumer Product Safety Act, Consumer Products Warranties Act, Consumer Protection Act 1961, Consumer Protection Act 1971, Consumer Reports, Consumer Safety Act 1978, Department of Banking and Consumer Finance v. Clarke, Ethical Consumer, Farmer-to-Consumer Direct Marketing Act, Home Equity Loan Consumer Protection Act, Telephone Consumer Protection Act 1991, Uniform Consumer Credit Code, Australian Competition and Consumer Commission, Bureau of Consumer Protection, Consumer Bankers Association, consumer confidence, consumer expenditure2) биол., эк. прир. консумент (организм, который потребляет другие организмы; выделяют первичные, вторичные и третичные консументы)See:
* * *
потребитель: лицо, которое в конечном итоге пользуется данным товаром или услугой (это не всегда покупатель).* * * -
5 ethical consumerism
эк., соц. этичный консьюмеризм* (концепция потребления, которое уважает культурные и социальные ценности человека, не загрязняет окружающую среду и не причиняет вреда животным; активным проявлением этой позиции является бойкотирование продуктов, которые производятся с нарушением указанных этических принципов)Syn:See: -
6 ethical purchasing
эк., соц. этичные покупки* (концепция осуществления покупок, базирующаяся на том, что при принятии решении о покупке должны учитываться социальные ценности, природоохранные и другие подобные критерии, и товары лучше приобретать у компаний, которые соответствуют этим критериям, а товары компаний, нарушающих этические нормы, — бойкотировать)Syn:See: -
7 duty
ˈdju:tɪ сущ.
1) почтение, уважение, повиновение Many kisses from all children, and William's respectful duty. ≈ Много поцелуев от детей и почтительный поклон от Уильяма. Syn: homage, respect, submission
2) налог, пошлина, гербовый сбор customs duties ≈ таможенные пошлины
3) долг, обязательство to do one's duty ≈ исполнять свой долг civic duties ≈ гражданские обязательства ethical duty, moral duty ≈ моральный долг patriotic duties ≈ долг перед родиной Syn: obligation
4) а) служебные обязанности;
дежурство to assume a duty ≈ принимать на себя обязанность to carry out, discharge, do, perform one's duty ≈ выполнять обязанность to shirk one's duty ≈ уклоняться от выполнения обязанностей to take up one's duties ≈ приступить к своим обязанностям legal duty ≈ законное право official duties ≈ служебные обязанности painful duty ≈ неприятная обязанность professional duties ≈ профессиональные обязанности supervisory duties ≈ обязанности руководителя duty officer ≈ амер.;
воен. дежурный офицер on duty ≈ на дежурстве;
при исполнении служебных обязанностей doctor on duty ≈ дежурный врач off duty ≈ вне службы out of duty ≈ вне службы, в свободное от работы время duty journey ≈ служебная поездка, командировка Syn: office, function
1., service б) церк. служба He does Sunday duty in a neighbouring parish. ≈ Он проводил воскресную службу в соседнем приходе.
5) тех. работа, производительность, режим (машины) ;
мощность duty of water ≈ гидромодуль долг, моральное обязательство - a sence of * чувство долга - in * bound, in bounden * из чувства долга;
по долгу службы - one's * to one's country патриотический долг, долг перед родиной - one's *by smb. моральное обязательство по отношению к кому-л. - to do one's * выполнить свой долг - it's your * to do this твой долг сделать это;
ты должен /обязан/ сделать это - to shirk one's * уклоняться от выполнения своего долга - to fail in one's * не выполнить своего долга - he knows where his * lies он знает в чем состоит его долг /к чему призывает его долг/ - I shall make it my * /a point of */ to do so я буду считать своим долгом сделать это функция, обязанность - bedroom duties супружеские обязанности - the duties of a soldier обязанности солдата - * status( военное) исполнение военных обязанностей - in * status при исполнении служебных обязанностей - to do * for smb., to take smb.'s * выполнять чьи-л. обязанности, замещать кого-л. - to do * for smth. заменять что-л.;
использоваться /употребляться/ вместо чего-л. - the settee does * for a bed (разговорное) канапе служит /используется/ как кровать - to take up /to enter upon/ one's duties приступать к исполнению своих обязанностей - to assume the duties of parenthood взять на себя родительские обязанности - to return to * возвратиться к исполнению своих обязанностей - to relieve smb. of the * of doing smth. освободить кого-л. от обязанности сделать что-Л. дежурство, вахта;
пребывание на службе - * officer дежурный офицер - * list (военное) график дежурств - * roster( военное) книга /лист/ нарядов на работу - on * дежурный;
во время дежурства;
в служебное время;
на службе - to be on * дежурить;
находиться при исполнении служебных обязанностей - I am on * for the week я дежурю /на дежурстве/ в течение недели - to go on * приступить к дежурству /несению дежурства/ - to be off * быть свободным, не дежурить - to come off * сдать дежурство, смениться - to hand over * to smb. сдать дежурство кому-л. - to have the * (морское) нести вахту, стоять на часах - to pull * нести дежурство, быть на дежурстве - to be on temporare * (американизм) быть в командировке (церковное) служба - ministerial /clerical/ * церковная служба воинская повинность миссия, задача - the duties of infantry задачи пехоты - the chief duties of reconnaissance aircraft основные задачи разведывательной авиации (книжное) почтение, уважение, почтительность - to pay one's * to smb. оказывать почтение кому-л. - to present one's * to smb. свидетельствовать свое почтение кому-л. - in * to your wishes из уважения к вашим желаниям, уважая ваши желания гербовый сбор, налог, пошлина - customs duties таможенные пошлины - excise duties акцизный сбор - export duties вывозная пошлина - * ad valorem пошлина, взимаемая (в процентах) со стоимости товара - stamp * почтовый сбор - liable to * подлежащий обложению - to lay /to levy/ duties on smth. обложить что-л. налогом - to take the * off goods освободить товары от обложения налогом (детское) (разговорное) " большие дела" - have you done your *? ты сделал свои дела? ты сделал по-большому? (техническое) производительность (котла, насоса и т. п.) ;
мощность;
полезная работа (машины) режим загрузки или работы (машины, конструкции) - heavy /severe/ * тяжелая условия работы - continuous * длительный режим( сельскохозяйственное) гидромодуль (тж. * of water) ad valorem ~ пошлина, пропорциональная стоимости товара ad valorem ~ пошлина "ад валорем";
стоимостный тариф additional ~ дополнительная обязанность additional ~ дополнительный сбор alcohol excise ~ акцизный сбор за продажу алкогольных напитков allotment ~ распределительный налог antidumping ~ антидемпинговая пошлина back ~ дополнительный сбор basic ~ основной сбор betting ~ тотализаторный налог capital ~ налог на капитал civic ~ гражданская обязанность civic ~ гражданский долг compensatory ~ копенсационная пошлина (ЕЭС) consumer loan ~ налог на потребительскую ссуду consumer loan interest ~ налог на проценты потребительской ссуды contingent ~ условная обязанность contract stamp ~ сбор за биржевую печать countervailing ~ эк. компенсационная пошлина countervailing ~ компенсационная таможенная пошлина customs ~ таможенная пошлина customs ~ таможенный сбор day ~ повседневные обязанности differential ~ дифференциальная пошлина ~ долг, обязанность;
to do one's duty исполнять свой долг on ~ на дежурстве;
при исполнении служебных обязанностей;
doctor on duty дежурный врач donation ~ налог на дарение duty вахта ~ гербовый сбор ~ дежурство ~ долг, обязанность;
to do one's duty исполнять свой долг ~ задание ~ задача ~ моральное обязательство ~ налог ~ обязанность ~ поручение ~ почтение;
he sends his duty to you он свидетельствует вам свое почтение ~ пошлина;
гербовый сбор;
customs duties таможенные пошлины ~ пошлина ~ тех. работа, производительность, режим (машины) ;
мощность;
duty of water с.-х. гидромодуль ~ служба ~ служебные обязанности;
дежурство;
to take up one's duties приступить к своим обязанностям ~ функция ~ attr. дежурный;
duty officer амер. воен. дежурный офицер ~ attr. официальный;
duty call официальный визит ~ attr. служебный;
duty journey служебная поездка, командировка ~ attr. официальный;
duty call официальный визит ~ attr. служебный;
duty journey служебная поездка, командировка ~ list воен. график дежурств list: ~ список, перечень, реестр;
инвентарь;
to enter in a list вносить в список;
to make a list составлять список;
duty list расписание дежурств ~ of attendance обязанность присутствовать ~ of care обязанность проявлять внимание ~ of care обязанность соблюдать осторожность ~ of custody обязанность взять на хранение ~ of diligence обязанность проявлять старательность ~ of discovery обязанность предоставлять документы ~ of giving evidence обязанность давать свидетельские показания ~ of loyalty обязанность соблюдать закон ~ of obedience обязанность подчиняться ~ of payment обязанность производить платежи ~ of public consultation обязанность проводить консультации с общественностью ~ of reversion обязанность поворота прав ~ of service воинская обязанность ~ of service служебная обязанность ~ тех. работа, производительность, режим (машины) ;
мощность;
duty of water с.-х. гидромодуль ~ attr. дежурный;
duty officer амер. воен. дежурный офицер officer: duty ~ лицо, собирающее пошлину ~ on capital flows налог на движение капитала ~ on capital flows налог на перелив капитала ~ on consumer loans налог на потребительские ссуды ~ on exports экспортная пошлина ~ on goods in bond сбор с товара, сложенного на таможенном складе до уплаты пошлины ~ on imports and exports пошлина на ввоз и вывоз ~ on shares налог на акции ~ on spirits налог на спиртные напитки ~ to act обязанность действовать ~ to declare обязанность предъявлять вещи, облагаемые пошлиной ~ to deduct обязанность производить удержание ~ to disclose all material facts обязанность сообщать все существенные факты ~ to fence обязанность установить ограждение ~ to file tax returns обязанность представлять налоговую декларацию ~ to give notice обязанность направлять уведомление ~ to inform обязанность сообщать информацию ~ to keep accounts обязанность вести бухгалтерский учет ~ to keep fences in repair обязанность поддерживать ограждение в исправном состоянии ~ to keep secret обязанность хранить тайну ~ to limit damage обязанность ограничивать причиняемый ущерб ~ to live together сем.право обязанность совместного проживания ~ to make statement обязанность делать заявление ~ to mitigate losses обязанность смягчать последствия ущерба ~ to notify обязанность извещать ~ to notify обязанность уведомлять ~ to prove title обязанность подтверждать право ~ to register обязанность проводить регистрацию ~ to save insured property from damage обязанность беречь застрахованное имущество от повреждения ~ to save up обязанность проявлять бережливость ~ to support somebody обязанность содержать кого-либо estate ~ налог на наследство, наследственная пошлина estate ~ налог на наследство estate: ~ duty налог на наследство excess profits ~ налог на сверхприбыль excise ~ акциз, акцизный сбор excise ~ акциз excise ~ акцизный сбор export ~ экспортная пошлина export: ~ attr. экспортный, вывозной;
export duty экспортная пошлина external rate of ~ ставка таможенной пошлины extra ~ дополнительная пошлина extra: ~ добавочный, дополнительный;
extra duty дополнительные обязанности field ~ служба в действующей армии financial ~ финансовый сбор fiscal ~ налог. финансовый сбор flat-rate excise ~ акцизный сбор с фиксированной ставкой forest preservation ~ налог на охрану лесов freedom from ~ освобождение от пошлины handing over ~ сбор за доставку ~ почтение;
he sends his duty to you он свидетельствует вам свое почтение import ~ импортная пошлина import ~ таможенная пошлина на ввозимые товары income tax ~ подоходный налог inland ~ налог внутри страны internal customs ~ таможенная пошлина внутри страны internal ~ внутренний сбор investment ~ налог на капиталовложения legacy ~ налог на наследство legacy ~ наследственная пошлина legal ~ договорная обязанность legal ~ обязанность, налагаемая правом;
правовая обязанность levy a ~ взимать налог minimum ~ минимальная пошлина motor vehicle ~ налог на автотранспортное средство neglect a ~ не выполнять обязанности night ~ ночная служба night ~ ночная смена night ~ ночной режим night: night attr. ночной, вечерний;
night duty ночное дежурство;
night and day всегда, непрестанно nonrecurring ~ разовая пошлина off ~ вне службы official ~ служебная обязанность on active ~ на действительной службе on ~ на дежурстве;
при исполнении служебных обязанностей;
doctor on duty дежурный врач on ~ на дежурстве on ~ на службе out of ~ вне службы, в свободное от работы время pay ~ платить налог pay ~ платить пошлину petrol ~ налог на нефть preferential ~ дифференциальная пошлина preferential ~ преференциальный таможенный тариф production ~ налог на производство professional ~ профессиональная обязанность prohibitive ~ запретительная пошлина prohibitory ~ запретительная пошлина protective ~ покровительственная пошлина protective ~ протекционистская пошлина public ~ общественная обязанность public ~ общественный долг real estate ~ налог на недвижимость release ~ налог на разблокированную сумму retaliatory customs ~ карательная таможенная пошлина revenue ~ фискальная пошлина royalty ~ лицензионный платеж sales ~ сбор за продажу sales ~ торговая пошлина social ~ общественный долг special ~ специальная пошлина special excise ~ специальный акцизный сбор specific ~ производительность на единицу мощности specific ~ специфическая пошлина specific ~ удельная производительность stamp ~ гербовый сбор subsidiary ~ дополнительные обязанности succession ~ налог на наследуемую недвижимость succession: ~ attr.: ~ duty налог на наследство;
the Succession States ист. государства, образовавшиеся после распада Австро-Венгрии supervisory ~ контрольная обязанность ~ служебные обязанности;
дежурство;
to take up one's duties приступить к своим обязанностям tobacco ~ налог на табачные изделия transfer ~ гербовый сбор при передаче права собственности transit ~ транзитная пошлина troop ~ воен. строевая служба varying ~ вчт. переменный режим -
8 consumerism
сущ.1) эк., соц. консюмеризм, защита интересов [прав\] потребителей, движение в защиту прав потребителей (началось в 60-х гг. в США после того, как Дж. Кеннеди предложил закон "О правах потребителя"; значительно активизировалось после публикации в 1966 г. книги Р. Нейдера "Unsafe at Any Speed")Syn:See:consumerist, consumer interest group, Nader, Ralph, Nader, Ralph, Nader, Ralph, Nader, Ralph, Nader, Ralph, Nader, Ralph, Nader, Ralph2) эк., соц. консьюмеризм, культ потребления, потребительство (все больший рост потребления в развитых обществах, который подгоняется рекламой и является неэкологичным с точки зрения расходования все большего количества природных ресурсов и неэтичным с точки зрения "ложности" (надуманности) преследуемых при этом целей)See:ethical consumerism, green consumerism, anti-consumerism, consumer culture 3), affluenza, hyperreality
* * *
"консьюмеризм": движение в защиту потребителей; озабоченность общества правами потребителей, низким качеством товаров и нечестностью рекламы; президент США Дж. Кеннеди провел так называемый Билль о правах потребителей, согласно которому потребители имеют право на безопасность, информацию, выбор и выражение претензий.* * *комплекс взаимоотношений потребителей с производителями, поставщиками и сферой обслуживания, общее движение в защиту потребителей в развитых странах -
9 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
10 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
* * *
продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
11 good
1. n1) добро, благо2) польза3) pl товар, товары; изделия4) pl груз; багаж
- abandoned goods
- acceptable goods
- advertised goods
- afloat goods
- agricultural goods
- assorted goods
- auction goods
- back-to-school goods
- bale goods
- baled goods
- barter goods
- basic goods
- bonded goods
- branded goods
- bulk goods
- bulky goods
- bundle goods
- bundled goods
- canned goods
- capital goods
- cased goods
- choice goods
- commercial goods
- competitive goods
- competitively priced goods
- complementary goods
- consignment goods
- consumable goods
- consumer goods
- consumption goods
- contraband goods
- contract goods
- convenience goods
- cotton goods
- covered goods
- crated goods
- critical goods
- cultural and household goods
- custom made goods
- cut-price goods
- damaged goods
- damaging goods
- dangerous goods
- defective goods
- defence goods
- delayed goods
- deliverable goods
- delivered goods
- diplomatic goods
- dispatched goods
- distressed goods
- domestic goods
- dry goods
- durable goods
- duty-free goods
- easy-to-sell goods
- economic good
- eligible goods
- essential goods
- ethical goods
- exchange goods
- exchangeable goods
- exhibition goods
- explosive goods
- export goods
- exported goods
- express goods
- factored goods
- fair goods
- fancy goods
- farm goods
- fashion goods
- fast-moving goods
- fast-selling goods
- faulty goods
- final goods
- finished goods
- first class goods
- first order goods
- fixed price goods
- foreign goods
- foreign-made goods
- fragile goods
- free goods
- frozen goods
- gift goods
- groupage goods
- half-finished goods
- hard goods
- hazardous goods
- heavy goods
- heavyweight goods
- high-grade goods
- high-priced goods
- high-quality goods
- high-technology goods
- home-made goods
- household goods
- import goods
- imported goods
- impulse goods
- inbound goods
- incoming goods
- indestructible goods
- industrial goods
- industrialized goods
- inferior goods
- inflammable goods
- insured goods
- intermediate goods
- internationally tradeable goods
- investment goods
- inward goods
- labour-intensive goods
- large-scale goods
- late goods
- light goods
- liquid goods
- long-lived goods
- loose goods
- low-grade goods
- low-price goods
- low value added primary goods
- luxury goods
- Manchester goods
- manufactured goods
- marked goods
- marked-down goods
- marketable goods
- mass production goods
- measurement goods
- merchant goods
- miscellaneous goods
- missing goods
- new goods
- nondurable goods
- noncompetitive goods
- nonconforming goods
- nonfood goods
- nonessential goods
- nonhazardous goods
- nonsensitive goods
- nontraditional good
- novelty goods
- off-guage goods
- official goods
- ordered goods
- outbound goods
- outgoing goods
- out of time goods
- output goods
- outward goods
- over-dimensioned goods
- over-priced goods
- oversized goods
- packaged goods
- packed goods
- packed-up goods
- packeted goods
- palleted goods
- palletised goods
- parcel goods
- parity goods
- past due goods
- patent goods
- perishable goods
- perishing goods
- piece goods
- pledged goods
- point-of-purchase goods
- popular goods
- prepackaged goods
- prepacked goods
- prestige goods
- price-maintained goods
- primary goods
- private goods
- processed goods
- producer durable goods
- producer's goods
- production goods
- professional goods
- prohibited goods
- protected goods
- proprietary goods
- public good
- public goods
- quality goods
- quota goods
- realized goods
- received goods
- received for shipment goods
- reexport goods
- reexported goods
- refrigerated goods
- rejected goods
- remote goods
- repaired goods
- replaced goods
- reproducible goods
- retail goods
- return goods
- sale goods
- salvaged goods
- saved goods
- scarce goods
- seasonal goods
- secondhand goods
- secondrate good
- selected goods
- semidurable goods
- semifinished goods
- semimanufactured goods
- serially produced goods
- shipped goods
- shopping goods
- short-delivered goods
- short-shipped goods
- similar goods
- slow-moving goods
- soft goods
- sold goods
- sophisticated goods
- specialty goods
- spoiled goods
- spot goods
- spring goods
- stacked goods
- standardized goods
- staple goods
- storage goods
- store goods
- stranded goods
- strategic goods
- substandard goods
- substitutional goods
- superior goods
- surplus goods
- technical consumer goods
- textile goods
- top-quality goods
- tradeable goods
- trademarked goods
- traditional export goods
- transit goods
- transportable goods
- truck-packaged goods
- unaccepted goods
- unaddressed goods
- unbonded goods
- unclaimed goods
- uncovered goods
- undamaged goods
- undeclared goods
- undelivered goods
- unfinished goods
- uninsured goods
- unmarketable goods
- unmerchantable goods
- unordered goods
- unpacked goods
- unprotected goods
- unsaleable goods
- unshipped goods
- unsold goods
- unwrapped goods
- utility goods
- varied goods
- wage goods
- warehouse goods
- weight goods
- wet goods
- goods for bulk shipment
- goods for immediate delivery
- goods from stock
- goods in bales
- goods in bond
- goods in bulk
- goods in grain form
- goods in powder form
- goods in process
- goods in short supply
- goods in stock
- goods in store
- goods in transit
- goods of the best brands
- goods of damaging nature
- goods of dangerous character
- goods of equal value
- goods of equal worth
- goods of first priority
- goods of foreign make
- goods of foreign origin
- goods of high quality
- goods of inferior quality
- goods of inflammable nature
- goods of low quality
- goods of poor quality
- goods of prime necessity
- goods of sound quality
- goods of superior quality
- goods of top quality
- goods on consignment
- goods on hand
- goods out of season
- goods under arrest
- goods under customs bond
- goods under customs seal
- goods intended for shipment
- goods light in weight
- goods subject to deterioration
- accept goods
- accept goods for carriage
- advertise goods
- buy goods
- carry goods
- charge goods in an invoice
- claim goods
- clear goods
- collect goods
- consign goods
- convey goods
- declare goods
- declare goods waste
- delay goods
- deliver goods
- deliver goods at the disposal of smb
- deliver goods on sale or return
- demonstrate goods
- detain goods
- discharge goods
- dispatch goods
- dispose of goods
- distribute goods
- effect transhipment of goods
- enter goods for customs clearing
- enter goods for home consumption
- examine goods
- exchange goods
- exhibit goods
- export goods
- feature goods
- forward goods
- furnish with goods
- grade goods
- handle goods
- hand over goods
- have goods on trial
- hold goods in store
- import goods
- inspect goods
- insure goods
- introduce goods
- investigate goods
- invoice goods
- keep goods
- keep goods in stock
- land goods
- launch goods
- load goods
- make goods
- make goods ready for shipment
- make goods upon order
- make up goods
- manufacture goods
- mark goods
- mortgage goods
- move goods to the market
- need goods
- obtain goods
- obtain goods free of tax
- obtain possession of goods
- offer goods
- off-load goods
- order goods
- pack goods
- palletise goods
- pay for goods
- pick up goods
- place goods at the disposal of smb
- place goods on the market
- pledge goods with a bank
- present goods
- press goods on smb
- price goods
- produce goods
- protect goods
- provide goods
- purchase goods
- push goods
- put goods on the market
- readdress goods
- recall goods
- receive goods
- reconsign goods
- reject goods
- redeem pledged goods
- reexport goods
- release goods
- reload goods
- remove goods
- render goods marketable
- require goods
- resell goods
- retain goods
- return goods
- safeguard goods
- salvage goods
- search for goods
- secure goods
- sell goods
- sell goods retail
- sell goods wholesale
- sell out goods
- send goods on consignment
- ship goods
- show goods to advantage
- stack goods
- stock goods
- store goods
- submit goods to a careful examination
- supply goods
- survey goods
- tag goods
- take goods
- take goods on commission
- take goods on sale
- take goods out of pledge
- take stock of goods
- tally goods
- test goods
- throw goods on the market
- trace goods
- trade in goods
- transfer goods
- transfer goods to a warehouse
- tranship goods
- transport goods
- turn out goods
- turn goods over to smb
- unload goods
- value goods
- warehouse goods
- withdraw goods from the market
- withdraw goods from a warehouse2. adj1) хороший, годный3) надежный; кредитоспособный
- good faith
- good this month
- good this week
- good through
- good till cancelled -
12 hedonics
сущ.1) эк., фил., редк. гедоника*б) (предлагаемое название "объективной" этики, в которой все суждения опирались бы на объективные страдания и наслаждения)See:2) эк., стат. гедоника* (термин, который ввел экономист "Дженерал Моторз" Эндрю Корт, изучавший цены на автомобили в 1930-е гг. и решивший связать цены с ключевыми характеристиками автомобиля, напр., мощностью двигателя; термин должен был обозначать метод статистического анализа характеристик продукта и ценности этого продукта для потребителя; в 1990-х гг. эта идея была использована государственными статистическими органами для более точной оценки инфляции в условиях изменения качества товаров — если одновременно с ростом цен растет качество товаров, нельзя делать вывод о "чистой" инфляции)See: -
13 CEC
1) Компьютерная техника: Commission of European Communities3) Американизм: Contractor Establishment Code4) Военный термин: Central Electronic Complex, Central European Command, Civil Engineer Corps, Civil Engineering Corps, Communications and Electronics Command, Communications-Electronics Committee, Computer Engineering Center, Consolidated Expenditure Center, centralized electronic control, change entry certification, фр Commander in Chief командующий5) Техника: Canadian electrical code, Citizens Energy Council, Claiborne Enrichment Center, Coal Experts Commission, Consulting Engineers Council, carbon tetrachloride, Custom Engine Control®6) Религия: Cambodian Evangelical Church7) Автомобильный термин: crankcase emission control system (Honda)8) Биржевой термин: Commodities Exchange Center, Inc9) Дипломатический термин: Commission of the European Communities10) Политика: (Central Election Commission) ЦИК (Центральная избирательная комиссия)11) Сокращение: Central Executive Committee, Civil Engineers Corps, Co-operative Engagement Capability, Coal Experts Commitee, Combat Engagement Center, Commission of the European Committees, Concept Experimentation Program (Army), Conference of European Churches, Cooperative Engagement Capability, County Emergency Centre (UK)12) Университет: Colombia Education Center, Columbia Education Center, Continuing Education Credit13) Электроника: Cell evaluation chip, Consumer Electronics Control (протокол дистанционного управления)14) Банковское дело: единая европейская валюта (Common European Currency)15) Бурение: катионообменная ёмкость (cation exchange capacity)16) Глоссарий компании Сахалин Энерджи: certification of equipment completion17) Образование: Certificate Of Educational Convenience, Continuing Education Centre, Council For Exceptional Children18) Инвестиции: Common European Currency19) Сетевые технологии: communications engine controller, контроллер коммуникационного процессора20) Программирование: Clear Enter Clear21) Автоматика: contour-error control22) Сахалин Р: cation exchange capacity23) Трудовое право: Canadian experience class (Immigration Canada)24) Расширение файла: Certified E-Commerce Consultant25) NYSE. C E C Entertainment, Inc.26) Аэропорты: Crescent City, California USA27) Клинические исследования: Central Ethical Committee -
14 cec
1) Компьютерная техника: Commission of European Communities3) Американизм: Contractor Establishment Code4) Военный термин: Central Electronic Complex, Central European Command, Civil Engineer Corps, Civil Engineering Corps, Communications and Electronics Command, Communications-Electronics Committee, Computer Engineering Center, Consolidated Expenditure Center, centralized electronic control, change entry certification, фр Commander in Chief командующий5) Техника: Canadian electrical code, Citizens Energy Council, Claiborne Enrichment Center, Coal Experts Commission, Consulting Engineers Council, carbon tetrachloride, Custom Engine Control®6) Религия: Cambodian Evangelical Church7) Автомобильный термин: crankcase emission control system (Honda)8) Биржевой термин: Commodities Exchange Center, Inc9) Дипломатический термин: Commission of the European Communities10) Политика: (Central Election Commission) ЦИК (Центральная избирательная комиссия)11) Сокращение: Central Executive Committee, Civil Engineers Corps, Co-operative Engagement Capability, Coal Experts Commitee, Combat Engagement Center, Commission of the European Committees, Concept Experimentation Program (Army), Conference of European Churches, Cooperative Engagement Capability, County Emergency Centre (UK)12) Университет: Colombia Education Center, Columbia Education Center, Continuing Education Credit13) Электроника: Cell evaluation chip, Consumer Electronics Control (протокол дистанционного управления)14) Банковское дело: единая европейская валюта (Common European Currency)15) Бурение: катионообменная ёмкость (cation exchange capacity)16) Глоссарий компании Сахалин Энерджи: certification of equipment completion17) Образование: Certificate Of Educational Convenience, Continuing Education Centre, Council For Exceptional Children18) Инвестиции: Common European Currency19) Сетевые технологии: communications engine controller, контроллер коммуникационного процессора20) Программирование: Clear Enter Clear21) Автоматика: contour-error control22) Сахалин Р: cation exchange capacity23) Трудовое право: Canadian experience class (Immigration Canada)24) Расширение файла: Certified E-Commerce Consultant25) NYSE. C E C Entertainment, Inc.26) Аэропорты: Crescent City, California USA27) Клинические исследования: Central Ethical Committee -
15 advertising
1) реклама, рекламирование2) рекламное дело; публикация объявлений•- advertising to business
- antistatus advertising
- auditively perceptible advertising
- brand advertising
- comparative advertising
- competitive advertising
- consumer advertising
- corporate advertising
- corporate image advertising
- ethical advertising
- fraudulent advertising
- industrial advertising
- informative advertising
- institutional advertising
- local advertising
- national advertising
- oral advertising
- patent advertising
- persuasive advertising
- product advertising
- professional advertising
- radio advertising
- retail advertising
- television advertising
- trade advertising
- trademark advertising
- visual advertising
- vocational advertising
- word of mouth advertising
- written advertising
См. также в других словарях:
Ethical Consumer — is a UK magazine that also publishes a lot of its key information for free on its corresponding website [It is in its own words an alternative consumer organisation looking at the social and environmental records of the companies behind the brand … Wikipedia
Ethical Consumer — Der Ethical Consumer ist ein britisches Magazin, das viele kostenlose Schlüsselinformationen auf seiner entsprechenden Website veröffentlicht. In seiner Selbstdarstellung beschreibt es sich als eine alternative Verbraucherorganisation, die die… … Deutsch Wikipedia
Ethical consumerism — 3R Concepts Waste Disposal Hierarchy Reduce Reuse Recycle Barter Dematerialization Downcycling Dumpster diving Ecod … Wikipedia
Ethical marketing — is an honest and factual representation of a product, delivered in a framework of cultural and social values for the consumer. It promotes qualitative benefits to its customers, which other similar companies, products or services fail to… … Wikipedia
Consumer privacy — laws and regulations seek to protect any individual from loss of privacy due to failures or limitations of corporate customer privacy measures. They recognize that the damage done by privacy loss is typically not measurable, nor can it be undone … Wikipedia
ethical investment — ➔ investment * * * ethical investment UK US noun FINANCE, SOCIAL RESPONSIBILITY ► [U] the practice of investing in companies whose business is not considered harmful to society or the environment: »Consumer pressure and ethical investment are… … Financial and business terms
Consumer capitalism — Anti consumerism Ideas and theory Spectacle · Culture jamming · Corporate crime · Media bias · Buy Nothing Day · Alternative culture · Simple living · … Wikipedia
People for the Ethical Treatment of Animals — PETA redirects here. For other uses, see Peta (disambiguation). Founder(s) Ingrid Newkirk and Alex Pacheco … Wikipedia
Center for Consumer Freedom — Founder(s) Richard Berman Type 501(c)(3) Founded 1995 Location Washington, D.C … Wikipedia
People for the Ethical Treatment of Animals — Personas por el Trato Ético de los Animales Acrónimo PETA Lema Los animales no son nuestros para comer, vestir, experimentar o usar para entretenimiento … Wikipedia Español
People for the Ethical Treatment of Animals — Gründer Ingrid Newkirk Gründung 1980 Sitz Norfolk … Deutsch Wikipedia